Gibson and Baggs launch HiFi DNA acoustic pickup

Gibson x Baggs Hifi DNA

Gibson and Baggs have launched HiFi DNA, a new acoustic pickup system now fitted to a wide range of Gibson acoustic guitars across the Modern and Original Collections. It is available worldwide via Gibson.com and Baggs.co, with a standalone version for players’ own guitars promised soon.

The companies say the system is built to close the gap between studio microphone sound and what players actually get through a PA. Dual sensors each run through their own dedicated, all discrete Class A preamp before being blended, a setup designed to keep string attack, body resonance and dynamic range intact on stage.

That dual preamp architecture is the main technical shift. Traditional summed pickup designs combine sensors before amplification, which Baggs founder Lloyd R. Baggs says can make the signals tug on each other and turn muddy. HiFi DNA treats each sensor as its own studio channel, then blends them for a clearer, more balanced output.

The new sensor platform is described as lighter, larger, more flexible and more responsive, picking up both string detail and soundboard movement. Gibson and Baggs also claim comparable gain before feedback to Baggs’ Element under saddle pickup, aiming at natural tone at real stage volume rather than only quiet gigs.

HiFi DNA System Straight
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“HiFi DNA is a big leap forward, dual sensors with their own independently optimized preamps keep each signal pure and delivers unprecedented fidelity with the same gain before feedback as our acclaimed Element Under Saddle Pickup,” says Baggs. “The name ‘DNA’ speaks to our character as relentless innovators and to what this new sensor can do. It’s lighter, more flexible, and more responsive. Less mass and stiffness means more life, more breath, more truth from the guitar.”

He says dual preamps were known to work well but were not previously feasible at scale. “If you combine two mic diaphragms, or two piezos, before amplification, they tug on each other, and the sound can get muddy. Separating them preserves every detail. The two sensors work almost like a pair of choir mics: each hears a different part of the instrument, with enough overlap to feel natural and enough focus to stay immediate. You get ambience without losing attack, space without losing touch.”

Robi Johns, senior product development manager at Gibson Acoustic, says the first listen felt like being inside the guitar. “What we’re able to do now is capture the true timbre and full dynamic range of a real acoustic guitar, so the player’s touch, nuance, and personality finally come through on stage the way they do in the room,” he says. “I’ve been a student of the guitar my entire life, and for decades it’s been a struggle to make an acoustic sound right on stage. It was the solution I’d been chasing since the 1970s. For the first time, the individual personality of each guitar comes through in amplified form.”

Rhett Miller of Old 97’s highlights the feedback resistance when switching between solo shows and loud band gigs. “When I play with the Old 97’s, my super-loud rock band, I’m able to get the same natural tone and quality that I would get at a solo gig, while keeping out all the other noise coming in from the band.” Guitarist and educator Marty Schwartz calls it “the truest acoustic guitar sound I’ve ever heard from a pickup,” while Nico Bereciartua of The Black Crowes points to “the intimacy of the sound, the coziness,” adding that he wants it in every acoustic he takes onstage.

Johns and Baggs have also recorded an interview at the Gibson Acoustic factory in Bozeman, Montana, where the company’s acoustics are handcrafted. The full Gibson x Baggs HiFi DNA collection is live now, with more on the system via the official Gibson page.

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