UK searches for Oasis related terms fell by 88.8% in the run up to the band’s second tour announcement, new data from ticketing experts SeatPick suggests. Average monthly searches across 15 Oasis keywords dropped from 6,820,050 ahead of the 27 August 2024 reunion to 766,650 ahead of the 14 September 2026 tour announcement. Put another way, almost nine searches were made in 2024 for every one in 2026.
The drop is a sharp contrast with the frenzy that greeted the original reunion. An estimated 14 million people tried to buy tickets for the Gallagher brothers’ 2025 tour when they went on sale, and the band were later named the most wanted 2027 comeback act in a Fanatix survey of 4,002 fans. SeatPick had already flagged the scramble this time round, predicting that Oasis 2027 presale tickets could go live on Monday 14 September if a new run of dates was confirmed that week.
Across the ten cities analysed, average monthly searches fell 85.4%, from 1,508,650 to 220,450. The five tour cities combined (Manchester, London, Edinburgh, Cardiff and Dublin) saw searches fall 84.5%, slightly less than the 88.4% fall across the four control cities of Birmingham, Glasgow, Leeds and Newcastle. Liverpool, included for comparison, fell 87.8%, from 68,250 to 8,350.
Manchester is the clear outlier. Searches in the band’s home city fell 56.5%, from 177,600 to 77,250 a month, a far smaller drop than anywhere else in the study. It is now the most searched city, overtaking London, where searches fell 89.9% from 731,550 to 73,650. Manchester’s share of searches across the ten cities has tripled, from 11.8% in 2024 to 35.0% in 2026, while London’s share has dropped from 48.5% to 33.4%. In 2024, London accounted for almost half of all searches across those cities. In 2026, the two are almost level, with Manchester slightly ahead.
Relative to its population, Manchester also remains in a league of its own, with around 128 searches per 1,000 residents, compared with just 8 in London. Interest in “Oasis tickets” in Manchester stayed in the same range as in 2024, at around 50,000 monthly searches, and “Wonderwall” held steady at around 5,000.
London recorded the biggest fall of any tour city. “Oasis tickets” there dropped from around 500,000 monthly searches to around 50,000. Dublin was close behind, down 89.3% from 167,250 to 17,850, and Edinburgh fell 88.4% from 68,250 to 7,900. Cardiff recorded a smaller percentage fall of 74.7%, but from a much lower base, with searches dropping from 7,900 to 2,000 a month.
Ticket hunting terms have cooled the most. In Manchester, London and Dublin, “Oasis presale” fell from around 50,000 monthly searches to around 500 in each city, while “Oasis reunion” fell from around 50,000 to just 50 in Manchester and Dublin. “Wonderwall”, by contrast, held steady in Manchester and London at around 5,000 monthly searches, suggesting general affection for the band remains intact even if the urgency has gone.
The comparison is not entirely like for like. The first announcement was a once in a generation event that followed years of speculation, so a fall in searches for terms like “Oasis reunion” and “Oasis comeback” was always likely once the band were back. Fans may also be better prepared this time, with many already knowing how presales and queues work. Even so, with ticket related searches down by around 90% in most cities, the data suggests the second tour has not captured the public imagination in the same way. The cost of the first run may also have cooled some fans. Research published last year found the true cost of an Oasis reunion show could run to more than two thirds of the average monthly salary once resale tickets, a hotel and merchandise were included.
Gilad Zilberman, ticketing expert and Co-Founder of SeatPick, said: “The original reunion announcement was a once in a generation moment, so the second wave was always going to find it hard to compete. Even so, a fall of almost 89% in searches shows how much quieter the response has been this time. What stands out is Manchester, where interest has held up far better than anywhere else and the city has overtaken London for searches. Fans clearly still love the band, as Wonderwall searches show, but the urgency to get tickets is nowhere near what it was in 2024.”
Oasis search demand by city, 2024 vs 2026
| City | Type | Avg monthly searches 2024 | Avg monthly searches 2026 | Change |
|---|---|---|---|---|
| Manchester | Tour city | 177,600 | 77,250 | -56.5% |
| London | Tour city | 731,550 | 73,650 | -89.9% |
| Dublin | Tour city | 167,250 | 17,850 | -89.3% |
| Edinburgh | Tour city | 68,250 | 7,900 | -88.4% |
| Cardiff | Tour city | 7,900 | 2,000 | -74.7% |
| Birmingham | Control | 77,700 | 13,800 | -82.2% |
| Glasgow | Control | 73,200 | 8,850 | -87.9% |
| Leeds | Control | 68,700 | 8,300 | -87.9% |
| Newcastle | Control | 68,250 | 2,500 | -96.3% |
| Liverpool | Comparison | 68,250 | 8,350 | -87.8% |
Search figures are average total monthly searches across 15 Oasis related keywords, for June to August 2024 and July to September 2026. Dublin is included as a tour city but is not a UK city. City figures are the top locations only and do not sum to the UK totals.
Image credit: Will Fresch / (CC BY-SA 2.0)