Global consumer technology brand UGREEN has been named the official mobile phone charging partner of American Express presents BST Hyde Park, bringing free charging infrastructure to one of London’s biggest summer events.
The partnership covers the full run of BST Hyde Park 2026, which spans three ticketed concert weekends: 27–28 June, 3–5 July, and 10–12 July. Those weekends feature headliners including Garth Brooks (27 June), Maroon 5 (3 July), Mumford & Sons (4 July), Duran Duran (5 July), Pitbull (10 July) and Lewis Capaldi (11–12 July). UGREEN will also maintain a presence throughout the Open House periods, which run from 29 June to 2 July and 6 to 9 July, giving Londoners and visitors a chance to explore the brand in a more relaxed festival setting.
At the heart of the activation is an interactive UGREEN charging hub, designed to combine practical support with brand engagement. Visitors can recharge their devices for free at fast-charging stations, helping them stay connected throughout the day without missing key moments or losing touch with friends.
The Open House programme, which offers free access to Hyde Park in between concert weekends, has become a well-established part of the BST calendar. This year’s Open House lineup includes Run With Mo!, a 3km run through Hyde Park with Sir Mo Farah CBE on 30 June, alongside a packed programme of activities, food, and entertainment. UGREEN’s continuous presence across those eight midweek days gives the brand a broader audience than just ticketed concertgoers.
Alongside the charging stations, UGREEN’s hub will feature interactive activities, challenges, and the chance to win exclusive prizes. The activation is designed to demonstrate the brand’s mobile power and connectivity products in a real-world, high-demand environment, where battery life is a constant concern for thousands of people navigating a large-scale outdoor event.
UGREEN, founded in 2012, operates in over 180 countries and regions and claims more than 300 million users worldwide. The BST Hyde Park partnership represents one of its most high-profile European live event activations to date, positioning the brand directly alongside some of the world’s biggest artists in the heart of central London this summer.
Image credits: Sam Warrenger
In this article: Ugreen, American Express, BST Hyde Park, Hyde Park, Garth Brooks, Maroon 5, Mumford & Sons, Duran Duran, Pitbull, Lewis Capaldi, Jess Glynne, Ella Eyre, Mo Farah, London. Generated by Wikidata Schema Link Builder.
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